The announcements keep rolling in this week with today's introduction of the M.Zuiko 50-200mm F2.8 IS PRO lens from OM System. OM is determined to be the go-to system for adventure photographers, adding an all-purpose 100-400mm constant F2.8 to their lineup. It's a highly lightweight build characteristic of the Micro 4/3, connecting your OM with a portable creative tool ideal for everything from landscapes to birding to macro shooting. Read OM System's press release below for the full launch...

This morning, Canon Canada announced a new edition to their Cinema Camera lineup, along with a shiny new prime lens and an update to an in-demand point-and-shoot. Let's dive into all the latest good stuff!

Sigma announced three new lenses this morning, two featuring industry firsts and one sequel to a classic favourite. Let's not waste any time and jump right in!

Save up to $500 on Canon EOS R system cameras and lenses during the Cashback Event, Sept 5–Oct 30.